Respond Creatively to Criticism

How can you turn criticism into a solution to your problem?

In 1853, a Native American chef named George Crum was cooking at a restaurant in Saratoga Springs, New York. One day, an irate customer complained that Crum’s French-fried potatoes were too thick and mushy.

Upset, Crum cut a potato into paper-thin slices, soaked them in ice water, and then fried them in oil until they were golden brown. As a final touch, he heavily salted the crisp potatoes. The customer took one bite and then ate the whole pile! Soon, people all over town wanted Crum’s “Saratoga Chips.” The rest is potato chip history.

Content courtesy of the Ah Ha! Discovery Deck, developed by John Cronin at the ipCapital Group to help inventors solve real-world problems.


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